Can Audi Expand on Its R8 Success With The Launch Of New Models Like The R4?

Sports car fans are in for a real treat! Audi is planning a striking new mid-engined machine – the R4. The newcomer will be based on an entirely new platform and sit above the TT in Audi’s range, offering buyers a driver-focused two-seater with a starting price of around £35,000. It’s the result of a rumoured joint venture with Porsche – so the project will produce a new platform to underpin Coupé and Roadster versions of the R4, and also provide the basis for the next Boxster and Cayman. It’s these core sellers in the Porsche line-up that the R4 will target. Do you think there is a market for these models and is Porsche cutting their own throat with this cooperation?

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