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Ford reassures its employees with test drives
Ford is hoping the workers who go through the sessions, scheduled to run into next week, will be able to talk up the company's vehicles, but it also hopes to boost confidence that Ford has products coming that people will want to buy. First the workers went into a tent where engineers and other trainers told them about how Ford wants to set itself apart with features such as sportier-driving vehicles, comfortable but firm seats, solid-feeling switches and dashboard instruments that set the brands apart. In Ford brand vehicles, for instance, all vehicles will have dark blue-lighted instruments. Vehicles, including a 2010 Mustang, a Mondeo and a small European van, were on display. Then it was off to the test track, where the workers split into groups to drive everything from a prototype hydrogen fuel cell-powered Focus to a Lincoln MKS luxury sedan with a new turbocharged V-6 engine that has the power of a V-8 with around 20 percent better gas mileage. 'I could get in trouble with this,' electrical engineer Bill Morris said after zipping through some bumpy curves in an MKS equipped with the turbo engine, which Ford has named EcoBoost. The engines will roll out in the MKS in early 2009. Morris, a six-year employee who works on everything from radios to wiring harnesses, said he was thrilled to drive the company's new offerings.